Online Reputation Management
Wow. Where do we start? I’m going to have to add to this over a period of sometime, but, for now, business people have to realize that the internet allows practically anyone to voice their opinion about you and your product or service. They can do this without cost or much effort and their opinion is instantly posted and available worldwide – and, there’s no undo button. Once it’s done, it’s done.
We have handled dozens of online reputation management challenges and they are indeed challenging. What do you do now? – knowing that “it’s on the net?” Well, each challenge has it’s own quirks, but let’s back up and see if this could have been prevented in the first place.
The largest customer service mistake a business can make is simply not having anything in place that allows your customers to vent. Think about your own encounters with bad service: endless telephone loops, or websites with no listed phone numbers. The more you try to find information you need to talk with a real live human – the more upset you get – at least I do. If your clients cannot get through to you, they retaliate by going to Twitter and Facebook and a dozen other sites available to millions of people. There simply are too many inexpensive ways to prevent this problem in the first place. If you need suggestions on how to implement these fixes into your website, give us a call. Terrry’s cell phone is 251-583-5955; or check the contact page of this site to see if Terry or others may be online to talk with you face-to-face.